The paper analyzes the impact of the pandemic on the strategies of Italian small and medium-sized enterprises focusing on their business model transformations. The paper considers, in particular, the growth trajectories characterized by the dynamics of servitization of supply promoted by SMEs.
Reacting to the COVID-19 pandemic through digital connectivity with customers: the Italian experience
Bettiol, Marco;Di Maria, Eleonora;Micelli, Stefano
2021-01-01
Abstract
The paper analyzes the impact of the pandemic on the strategies of Italian small and medium-sized enterprises focusing on their business model transformations. The paper considers, in particular, the growth trajectories characterized by the dynamics of servitization of supply promoted by SMEs.
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