The paper analyzes the impact of the pandemic on the strategies of Italian small and medium-sized enterprises focusing on their business model transformations. The paper considers, in particular, the growth trajectories characterized by the dynamics of servitization of supply promoted by SMEs.
Overcoming pandemic challenges through product innovation: The role of digital technologies and servitization
Bettiol, Marco
;Di Maria, Eleonora;Micelli, Stefano
2022-01-01
Abstract
The paper analyzes the impact of the pandemic on the strategies of Italian small and medium-sized enterprises focusing on their business model transformations. The paper considers, in particular, the growth trajectories characterized by the dynamics of servitization of supply promoted by SMEs.
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