Building own's guided tour in a contemporary art guide

In recent years the increasing availability of affordable mobile devices with touch interfaces, large display, and a large amount of storage memory has made possible the proliferation of a vast set of software to be used as city and museum guides. In this paper we discuss our experiences in using the Apple iPhone/iPod touch platform to present multimedia contents to visitors of several temporary art exhibitions that took place in Venice since 2009, culminating in the ongoing project of an interactive multimedia guide for the Francois Pinault contemporary art collection at Punta della Dogana. The guide features a novel way of presenting contents through dynamically generated tours personalized on the user answers to a set of questions about the exhibition; the personalized tour thus reflects the user background, interests and curiosity providing a richer emotional and cultural involvement.