In this symposium, we aim at investigating how social enterprises, conceived as social-commercial hybrid organizations, can advance more sustainable, human-centered markets and societies in an ethical way. In particular, the papers included in this symposium employ the lens of hybridity to discuss mechanisms, practices, and processes that social enterprises use to leverage their hybrid nature -and in particular their market presence- to humanize markets and address societal problems more effectively
The Bright Side of Hybridity. Exploring How Social Enterprises Manage and Leverage Their Hybrid Nature
Francesco Rullani;
2019-01-01
Abstract
In this symposium, we aim at investigating how social enterprises, conceived as social-commercial hybrid organizations, can advance more sustainable, human-centered markets and societies in an ethical way. In particular, the papers included in this symposium employ the lens of hybridity to discuss mechanisms, practices, and processes that social enterprises use to leverage their hybrid nature -and in particular their market presence- to humanize markets and address societal problems more effectively
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