The current chapter aims at answering the following research questions: what are the paths followed by women in founding or managing the generational passage in wineries? How are they mobilizing providers of valuable resources - capital, labor, intangibles - to project their firms along paths of growth? The inductive study is based on a sample of wineries located in the North-East of Italy selected from the national list of members of the Association of Women in Wine. Based on a multiple case study and involving both new and extant firms, the chapter proffers a stylized description of the factors and strategies allowing female firms to subvert the typical logics of male-dominated fields. It proffers a micro-analysis of how entrepreneuring might be conceived as emancipation for women, exposing an account of the everyday activities and the attitudes and postures that guide females who happen to lead a firm. It works at the intersection between women entrepreneurship and family business, since the wine industry is one wherein the control of firms by women depends on generational handovers.

Female entrepreneurship in the wine sector: the role of family and identity in Italian small and medium wineries strategies

CInzia Colapinto
;
Vladi FInotto;Christine mauracher
2022-01-01

Abstract

The current chapter aims at answering the following research questions: what are the paths followed by women in founding or managing the generational passage in wineries? How are they mobilizing providers of valuable resources - capital, labor, intangibles - to project their firms along paths of growth? The inductive study is based on a sample of wineries located in the North-East of Italy selected from the national list of members of the Association of Women in Wine. Based on a multiple case study and involving both new and extant firms, the chapter proffers a stylized description of the factors and strategies allowing female firms to subvert the typical logics of male-dominated fields. It proffers a micro-analysis of how entrepreneuring might be conceived as emancipation for women, exposing an account of the everyday activities and the attitudes and postures that guide females who happen to lead a firm. It works at the intersection between women entrepreneurship and family business, since the wine industry is one wherein the control of firms by women depends on generational handovers.
Women, Family and Family Businesses Across Entrepreneurial Contexts
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/10278/5010420
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