The interplay between the world of arts and that of business is at the centre of the present paper, where the processes of artistic entrepreneurship are investigated through the observation of a group of artists living the experience of founding their own cultural enterprises in the specific context of performing arts. The result is a picture of what the contemporary artists-entrepreneurs are: they act entrepreneurially guided by the respect of the integrity of the Art and assume the role of gatekeepers of the quality of their product, playing in the business world and challenging its logics and structures.
Traces of entrepreneurship in the artistic context
Balzarin, Lisa;CALCAGNO, Monica
2016-01-01
Abstract
The interplay between the world of arts and that of business is at the centre of the present paper, where the processes of artistic entrepreneurship are investigated through the observation of a group of artists living the experience of founding their own cultural enterprises in the specific context of performing arts. The result is a picture of what the contemporary artists-entrepreneurs are: they act entrepreneurially guided by the respect of the integrity of the Art and assume the role of gatekeepers of the quality of their product, playing in the business world and challenging its logics and structures.
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