Competitive advantage is the result of a firm's planned strategy. moving from the study of competitive advantage theory, the work tries to define this concept identifying its constitutive factors. the study of the mechanisms responsible of creating a sustainable competitive advantage is useful for the management itself and provides many interesting opportunities to investigate the causes of the firm's competitive success.
Competitive advantage: from the Environmental Models to the New Research Approaches
CALCAGNO, Monica
1999-01-01
Abstract
Competitive advantage is the result of a firm's planned strategy. moving from the study of competitive advantage theory, the work tries to define this concept identifying its constitutive factors. the study of the mechanisms responsible of creating a sustainable competitive advantage is useful for the management itself and provides many interesting opportunities to investigate the causes of the firm's competitive success.File in questo prodotto:
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