Business models transformation in the creative industries. Performing Arts Organizations in the post-Covid era.

Rapid changes in the business models (BM) of cultural and creative industries (CCIs) have occurred recently, owing largely to the dynamics accelerated by the COVID-19 pandemic as well as the evolution of technology, which has generated a strong interconnection between social, cultural, and digital challenges. Although relevant studies on business models exist, there is a lack of specific studies able to highlight the change taking place in the sustainable BM of CCIs, particularly as a consequence of the pandemic's impact and transformations on these organisations. As a result, the purpose of this research is to examine the various BMs of some performing arts organizations (PAOs) in the Veneto region of Italy to highlight the major changes occurring within their organizational structure and value chains. An attempt was also made to identify which aspects of the BM of CCIs have evolved and transformed in all of the creative industries studied, in order to understand similarities and analogies. It is possible to identify common aspects with previous research on the BM of CCIs, leading to the development of a new model based on ten key aspects, the most prominent of which are the Cultural value commitment and the Social, cultural, and environmental impact.