Sfoglia per Autore HINTERHUBER, Andreas
Il prezzo migliore
2015-01-01 Hinterhuber, Andreas; Pollono, Evandro
Positioning and pricing
2015-01-01 Hinterhuber, Andreas
Make value your priority
2015-01-01 Hinterhuber, Andreas
Value quantification: The next challenge for B2B selling
2015-01-01 Hinterhuber, A.
Pricing and the sales force
2015-01-01 Hinterhuber, A.; Liozu, S.
Violations of rational choice principles in pricing decisions
2015-01-01 Hinterhuber, A.
The Oxford handbook of pricing management
2015-01-01 Hinterhuber, Andreas
CEO championing of pricing and firm performance in industrial firms
2015-01-01 Liozu, S.; Hinterhuber, A.
Interview with an expert: Mr Todd Snelgrove, chief value officer, SKF
2015-01-01 Hinterhuber, Andreas; Snelgrove, Todd
Introduction
2015-01-01 Hinterhuber, Andreas; Liozu, Stephan M.
Behavioral and psychological aspects of b2b pricing
2015-01-01 Hinterhuber, Andreas; Liozu, Stephan M.
Pricing ROI, pricing capabilities and firm performance
2015-01-01 Hinterhuber, A.; Liozu, S. M.
Value assessment and pricing capabilities-how to profit from value
2015-01-01 Johansson, M.; Keränen, J.; Hinterhuber, A.; Liozu, S.; Andersson, L.
Measuring the profit impact of pricing & revenue management
2015-01-01 Liozu, Stephan M; Hinterhuber, Andreas
Interview: Nurturing value quantification capabilities in strategic account managers
2016-01-01 Hinterhuber, Andreas; Snelgrove, Todd C.; Quancard, Bernard L.
Value first then price: Quantifying value in business to business markets from the perspective of both buyers and sellers
2016-01-01 Hinterhuber, Andreas; Snelgrove, Todd
Introduction: Quantifying and documenting value in business markets
2016-01-01 Hinterhuber, Andreas; Snelgrove, Todd C.
Interview: The ring of truth-Value quantification in B2B services
2016-01-01 Hinterhuber, Andreas; Kemps, Pascal
Interview: Implementing value quantification in B2B
2016-01-01 Hinterhuber, Andreas; Heutger, Matthias
The six pricing myths that kill profits
2016-01-01 Hinterhuber, A.
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